Watson Analytics


IBM Watson Analytics offers a full range of self-service analytics, including access to easy-to-use data refinement and data warehousing services that make it easier for business users to acquire and prepare data - beyond simple spreadsheets - for analysis and visualization that can be acted upon and interacted with.

Unlike analytics offerings designed primarily for data scientists and analysts predominantly focused on visualization, IBM Watson Analytics automates steps like data preparation, predictive analysis, and visual storytelling for business professionals across data intensive disciplines including marketing, sales, operations, finance and human resources.

What do you need to do?

Get better data

  • IBM Watson Analytics helps you find and improve data sets with the touch of a button.
  • You can get to work quickly instead of spending precious time cleaning up and preparing your data.

Understand your business

  • Watson Analytics brings an engaging analytics experience in conversational terms you can understand.
  • Whether you have a question to answer, an assumption to test or you are not sure what you want, Watson Analytics has you covered.

Tell a story

    • Watson Analytics shows you the most brilliant way to make your point.
    • Quickly create clear and compelling infographics to get others on your side.

Think ahead

  • Watson Analytics automatically does the hard math to show you the most relevant facts, patterns and relationships.
  • See not only what is likely to happen but also what you can do about it.


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